Artistic & Modern Squarespace Design For Microblading Artist
Bon Beaute is the Creative Hub of founder, Vanessa Baird, offering natural Microblading and Education and community.
The brand mission is focused on the practice of intention, creativity, and artist evolution. With over 16 years of experience in the beauty/makeup industry, she was ready for an updated website that would showcase the evolution of her career and brand.
One of our main goals for this project was to showcase her services and new education offerings in really fun and visual ways on the homepage. We started with our Method Template as the base for this Restyle. Then we incorporated stunning photography, and background images with animation and texture layers to really make this design dynamic and unique.
Q&A with Vanessa Baird
What is your expertise or claim to fame?
I am an artist who focuses on the art of natural permanent makeup and microblading. My art is focused on organic movement and my brand mission is focused on the practice of intention, creativity, and artist evolution.
What’s the hardest lesson you’ve learned in your business?
You and your business, are not for everyone. I use to cringe and avoid this reality, trying to prove to myself that this was false logic, but that just resulted in client disappointment and offering work I did n’t enjoy doing. Specializing in a skillset you love, and honestly representing it will not only save you on time and energy, but it will pair you with the right clients so that you can give your greatest work and effort.
What does it mean to you to redesign your website?
After years of wearing all the hats in my business, it became clear that as my business was growing, I was not only in need of more brand clarity, but I also had zero time to offer in reconstructing my website. I avoided asking for help for months, trying to keep it cheap, but as a non website
designer, I logged away 2-3 hours a week trying to edit my website and barely made any new progress. It was clear I was in need of job specific support. Redesigning my website is a monumental moment for me and my brand, its a marker of my own growth and a stepping stone of clarity for my clients.
Why did you ultimately decide to work with GoLive?
GoLive represented 2 major qualities that are important to me as a business owner. Clear Communication and Package Options. From my very first consultation with the company, to the successful launch of the website, communication was very clear and helpful.
I also appreciated GoLive multiple options in restyle packages. As a growing business, that has no skillset in website design, but growing but limited funds, having scalable options was a major plus for me. I was able to choose a package that fit to my own needs and price point, and that was something I did not see in other offerings.